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The Lip Bar

Vegan, inclusive beauty brand offering bold lip colors and fast-face makeup for every complexion.

The Lip Bar
Beauty Shouldn’t Be Boring™

Founded by Melissa Butler in 2012, The Lip Bar is a Black woman-owned beauty brand that set out to disrupt traditional beauty standards. Starting from her kitchen and famously rejected on Shark Tank, Melissa built a powerhouse brand rooted in inclusivity, bold self-expression, and clean beauty.


The Lip Bar offers vegan, cruelty-free products, including high-impact lipsticks, multipurpose face kits, and skin-first makeup essentials. With nationwide retail partnerships and a flagship store in Detroit, the brand empowers people of all backgrounds to feel confident and seen in beauty.


Key Features & Benefits:

  • Vegan and cruelty-free makeup

  • Bold, diverse lip colors for every skin tone

  • Fast Face™ Kits for full looks in 7 minutes or less

  • Black woman-owned and Detroit-based


Use Cases:

  • Professionals seeking a 5-minute morning makeup routine

  • Beauty lovers wanting bold, non-toxic lipsticks

  • Gift givers looking for impactful, inclusive beauty sets

  • Conscious shoppers supporting ethical and Black-owned brands


Hours of Operation:

  • Online Store: 24/7

  • Flagship Store (Detroit):

    • Tuesday – Saturday: 11:00 AM – 7:00 PM EST

    • Sunday – Monday: Closed


Accepted Forms of Payment:

  • Credit Card

  • PayPal

  • Klarna

  • Apple Pay

  • Shop Pay


Purchasing & Availability:

  • Shop online at https://thelipbar.com

  • Available at Target, Walmart, and select beauty retailers nationwide

  • Visit the flagship store at 1435 Farmer St, Detroit, MI

  • Subscribe to exclusive drops and Fast Face bundles via website


Testimonials:

  • “My go-to brand for bold, beautiful lip color that lasts all day.” — Makeup Enthusiast


  • “The Fast Face Kit has changed my mornings. I’m out the door in 7 minutes flat!” — Busy Professional


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